Hansa Cequity has a deep and varied experience in helping retail brands to understand and engage with customers. Over the years, we have worked closely with Indian and International retail brands for their retail strategy. Data management, analytics, CRM & loyalty, Digital engagement & insights. We have created and managed a variety of retail CRM & Loyalty programs including an innovative social enabled CRM program.

Subject matter experts with vast experience work with our data analysts on retail brands to understand customer buyer behavior, segmentation& assortment strategy, market basket analysis, active and lapsed customer understanding, catchment area trends, patterns and more.

With our proprietary platforms – Cequity ACE Loyalty™ & Cequity ACE Insights™, Cequity Digital Intelligence Hub, we enable intelligent insights & engagement.

Furthermore, we helped these retail brands create, execute and analyse a variety of retail campaigns to bring customers back into stores and to drive new shopping behaviours. Our last mile support to enable & create one-to-one marketing campaigns at scale, using technology platforms for delivering strategic work across channels like email, Mobile, social and the web drives increased ROI & better return on marketing investments.

We can help your retail brand too. Get in touch today!

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