Agentic AI represents a leap from passive tools to autonomous agents that independently reason, plan, execute multi-step tasks, and adapt to dynamic environments, revolutionizing industries by 2026 through enhanced automation and decision-making for CXOs.
At Hansa Cequity, we have been at the forefront of driving adoption for the new age AI and innovating the use cases in Martech. Our team of experts harness the power of Gen AI, Agentic AI, AI, LLMops for predictive analytics, personalised recommendations, and data-driven decision-making. We are dedicated to delivering transformative prescriptive insights that drive ROI. While the world moves towards Agentic Web, we have seen a lot of minimum viable products & POCs succeed and fail globally. We embed these learnings in the strategic roadmap that we create for CXOs, CMOs and CEOs.
Visualise success with our state-of-the-art Computer Vision algorithms, including Vision Language models leveraging cloud and Open-Source technology. How image/video analysis with vision language models can identify the intent and buying behaviour with right nudges to drive ROI is what we drive for our clients.
Experience seamless communication with our NLP/NLG/LLM/RAG applications. Crafted by experts, our solutions understand and generate natural language, enhancing communication in diverse contexts. These applications are further leveraged to build dynamic chatbots, coagents, real-time suggestions to the agents, and next-best action recommendations for contact centre agents.
Explore the cutting-edge realm of Agentic Web & Generative AI (Gen AI). Our innovative solutions leverage the power of AI to create, innovate, and optimise across various domains.
Hansa Cequity partnered with a leading insurance provider to drive a generational uplift in contact centre performance by leveraging Gen AI, Agentic AI, and advanced LLMOps for script generation, intelligent voice bots, and real-time agent assist. Our NLP/NLG/LLM/RAG applications delivered dynamic, context-aware scripts, voice bots, and agent assist capabilities that provided real-time dialogue suggestions, next-best actions, and personalized prompts, dramatically enhancing agent efficiency and customer engagement. By integrating predictive analytics with personalised recommendations and persistent customer follow-up logic, we significantly improved persistence and conversion metrics while reducing average handling times and friction in customer journeys. Drawing on Hansa Cequity’s strategic roadmap approach—infused with learnings from global POC successes and failures—we delivered a solution that balanced rapid innovation with measurable business outcomes. Backed by industry benchmarks showing AI-driven contact centre solutions can reduce handling times by upwards of ~38 % and boost conversion and revenue outcomes, our engagement helped the insurer unlock strong ROI tied to operational efficiency, improved persistence, and superior customer experience.
Hansa Cequity fuses innovation with data storytelling through Generative AI mastery, where our AI/ML leadership—backed by 100+ database experts across AWS, GCP, and Azure - redefines marketing possibilities for enterprise scale. GenAI transforms raw data into compelling executive dashboards and predictive narratives, understanding customer behaviors, campaign ROI, and growth levers with clarity. CMOs command a strategic edge, turning complex insights into decisive actions that accelerate revenue and outpace competitors.
Hansa Cequity unleashes the transformative power of Generative AI in Data Lake Creation, seamlessly integrating diverse sources—unstructured data, images, videos, and beyond—into a unified, enterprise-grade repository. This GenAI-accelerated foundation unlocks high-impact use cases like real-time customer satisfaction analysis, in-store journey heatmaps, and predictive personalization, delivering actionable insights at scale. CMOs harness this panoramic data mastery to drive revenue growth, optimize experiences, and secure a decisive competitive advantage.
Utilise Big Data (Vector Databases, MongoDB, Cloud) & AI for predictive analytics and personalised experiences, strengthening connections with your audience. We apply GenAI and Foundation Models across the customer lifecycle, building models for CLTV, loyalty, churn, win-back, and more.
Hansa Cequity partnered with a large retail enterprise to modernise its data foundation by automating CSV creation, optimising fragmented databases, and empowering campaign analytics using a scalable cloud and Big Data stack across AWS, GCP, and Azure. Leveraging a unified data lake architecture, we integrated structured and unstructured data from POS, CRM, digital campaigns, and in-store systems, enabling faster data availability and reducing manual data preparation efforts by over 40%. Our database optimisation and Big Data solutions (including cloud-native warehouses, vector databases, and MongoDB) improved query performance by 35% and reduced infrastructure costs by nearly 25%. Using GenAI-driven dashboards and predictive analytics, CMOs gained real-time visibility into campaign ROI, customer behavior, CLTV, and churn drivers, leading to a 18–22% uplift in campaign effectiveness. The enhanced analytics framework empowered teams with self-serve reporting, faster decision-making, and personalised activation at scale, directly contributing to a double-digit increase in marketing ROI. This transformation reinforced Hansa Cequity’s ability to fuse data engineering, GenAI, and storytelling into measurable business growth for enterprise retail brands.
Utilise LLMs for predictive analytics and personalised experiences, strengthening connections with your audience. We apply AI across the customer lifecycle, building models for CLTV, loyalty, churn, win-back, and more.
AI seamlessly integrates into our Customer Analytics framework. From predictive modelling to personalised recommendations, our AI-driven solutions enhance customer insights, setting the stage for lasting and impactful engagements.
Hansa Cequity leverages Generative AI to masterfully forecast buying habits and lifestyle preferences through meticulous data mining of credit card/insurance/loan buying behaviour, subscriptions, loyalty programs, and surveys. This GenAI-powered holistic approach crafts hyper-precise consumer profiles that pinpoint and engage your most profitable customers with unparalleled relevance. CMOs achieve transformative ROI as AI-orchestrated insights turn data diversity into scalable, personalized growth strategies.
Hansa Cequity built end to end AI solution for a leading retail brand (leveraged by multiple clients) to unlock AI-driven insights by embedding LLMs and advanced predictive models across the entire customer lifecycle, powering CLTV, loyalty, churn, and win-back strategies at scale. By seamlessly integrating AI into the customer analytics framework, we enabled predictive modelling and personalised recommendations that translated complex data into clear, actionable intelligence for marketing and growth teams. Leveraging Generative AI, Hansa Cequity forecasted buying intent and lifestyle preferences by mining diverse data sources including credit card spends, insurance and loan behavior, subscriptions, loyalty programs, and survey data to build hyper-precise consumer profiles. These insights helped the retailer identify and activate high-value customer segments with unmatched relevance, driving a 20–25% uplift in campaign response rates and a 15% increase in customer lifetime value. The AI-orchestrated strategy delivered sustained ROI through improved retention, smarter win-back programs, and deeply personalised experiences, reinforcing Hansa Cequity’s leadership in translating data diversity into scalable retail growth. Infrastructure investment is supported by multiple partnerships with leading GPU providers in India.
Marketing analytics guides marketers to higher ROI by decoding conversion success factors and optimising strategies for measurable returns.
Hansa Cequity harnesses Generative AI to power hyper-personalized targeting, crafting dynamic consumer profiles from vast datasets to deliver resonant ads tailored to individual needs and behaviors. This analytics-driven precision boosts engagement rates by 25-40% while optimizing spend across channels like digital, social, and CTV, ensuring every impression drives measurable ROI. CMOs gain a competitive edge through AI-orchestrated campaigns that adapt in real-time, transforming personalization into scalable revenue growth
Hansa Cequity empowers CMOs with advanced Marketing Mix Modeling (MMM) that integrates Generative AI to deliver precise, actionable insights from aggregate multi-channel data. By leveraging GenAI, their MMM dynamically simulates scenarios, optimizes budget allocation across digital, TV, and OOH, and uncovers hidden uplift—driving 20-30% ROAS improvements while aligning with enterprise-scale governance. This panoramic, AI-accelerated view transforms strategic decisions, ensuring your marketing investments yield measurable growth and competitive edge.
We integrate AI with omnichannel marketing to enhance customer engagement. This approach ensures cohesive brand experiences, personalised targeting, and effective campaigns, driving sustained growth and loyalty.
Hansa Cequity built end to end AI solution for a leading automotive brand (leveraged by multiple clients) during a high-impact EV launch to drive hyper-personalised targeting and maximise market adoption using Generative AI. By building dynamic, AI-powered consumer profiles from intent signals, mobility needs, sustainability preferences, and media interactions, we delivered tailored messaging across digital, social, and CTV—driving a 25–40% increase in engagement while optimising media spend in real time. Our AI-driven analytics enabled real-time campaign optimisation and audience refinement, ensuring high-value EV prospects received the most relevant messaging at each stage of the consideration journey. Through omnichannel analytics, Hansa Cequity ensured seamless, consistent brand experiences across touchpoints, from awareness and configurator visits to test-drive bookings and lead conversion. This AI-orchestrated personalisation strategy helped de-risk the EV launch, improve lead quality, and translate personalised engagement into scalable revenue growth and long-term loyalty in the electric mobility market.
